PEOPLE & TALENT INTELLIGENCE

Stop Reacting to Talent Risk. Start Building a Workforce Advantage That Compounds.

CRED is the intelligence layer that gives People leaders a 90-day forward view on retention risk, talent acquisition, and workforce capability, so your organization builds its people and talent advantage before competitors even see the gap.

WORKFORCE RETENTION HEATMAP
LIVE MONITORING
Stable
At Risk
Critical

TOP AT-RISK EMPLOYEES

J. Martinez

Senior Engineer

87/100

Comp DriftEquity Cliff

A. Chen

Product Lead

74/100

Comm. DecayContagion Risk

R. Thompson

Account Exec

61/100

LinkedIn Activity

Your best people don't announce they're leaving. The signals do.

Enterprise People teams aren't failing because of effort - they're failing because they're operating without the intelligence to see talent risk coming. High performers resign without warning. Offers get declined because comp was off market. Critical roles sit open for weeks while productivity drains quietly from the business.

$4,129

Average cost-per-hire — not including lost productivity or knowledge

SHRM

$500/day

Cost of an unfilled critical role

Deloitte, 2024

ILLUSTRATIVE SCENARIO

CRED SEES THIS

DAY -90

Comp Drift

-18.2% vs. P50 Market Median (High Urgency)

DAY -60

Communication Decay

Response latency increased 4h → 14h

DAY -45

Equity Cliff

85% Vested. Full vesting in 45 days

WITHOUT CRED

TODAY

Resignation

Now it's too late

CRED gives your entire People organization a 90-day forward view on workforce risk - so the decisions that matter most are made before the crisis forces your hand.

FOR CPO / CHRO LEADERS

Retention Risk Insurance: 90-Day Advance Warning

The Resignation You Didn't See Coming Was In the Data 90 Days Ago.

CRED analyzes behavioral signals, engagement patterns, compensation drift, and external market activity to identify flight-risk employees before they've made the decision to leave. Your People team gets the lead time to intervene, retain, and re-engage when the outcome is still in your hands.

Jordan Martinez

Senior Software Engineer · Backend Platform

74

RISK SCORE

Worsening

ILLUSTRATIVE SCENARIO

ACTIVE RISK SIGNALS - hover or click to inspect and pin

Compensation Benchmarking

Compensation data without retention context is just a number. CRED gives you both - at the same time.

Real-time compensation benchmarking is a crowded space. What no standalone comp tool can tell you is that the employee who is -18.2% vs. P50 Market Median also has declining engagement scores and reduced meeting participation. That intersection - comp drift plus behavioral signal - is where flight risk actually lives. CRED surfaces both in the same view, so your People team can act on the complete picture before it becomes an exit conversation.

RETENTION RISK: HIGH - Compensation + Engagement signals converging

MARKET COMPENSATION BAND

P25$118k
P50$142k
P75$168k
-18.2% vs P50

ENGAGEMENT TREND (60 DAYS)

Week 0Week 20

Score: 54/100 ↓ Declining

CAPABILITY HEATMAP

⬤ LIVE

Data Eng.

ML/AI

Cloud Arch.

Cybersec.

DevOps

Product Mgmt

Engineering

Buy
Borrow

Product

Borrow
Borrow
Buy

Sales Ops

Buy
Build
Buy
Borrow
Borrow
Borrow

Marketing

Borrow
Buy
Borrow
Buy
Buy

Finance

Build
Build
Borrow
Buy
Buy
Borrow

Built from work signals - not self-reported data

Skills Gap Analysis

Most organizations discover skills gaps when a critical project stalls or a key hire falls through. By then it's already costing you.

Most skills gap tools fail for the same reason: they rely on employees manually updating their profiles, which they never do. CRED maps your capabilities automatically by analyzing real-world work output - GitHub, Jira, Salesforce, email patterns - so your skills map is always live, not a month-old survey result. Identify where gaps exist now so your People team can build, buy, or borrow talent before it becomes an emergency.

Build
Buy
Borrow
FOR TALENT ACQUISITION & PEOPLE OPERATIONS

"Quality of hire is tracked by 62% of TA leaders, but only 31% of laggards. The difference shows up directly in workforce performance, retention, and hiring costs."

HR.com, Future of Talent Acquisition 2025

Candidate Sourcing Intelligence

The best candidates for your open roles aren't on job boards - they're already employed, performing well, and not actively looking.

CRED matches external talent against the behavioral and performance profile of your highest performers, surfacing candidates with the right skills, trajectory, and fit before your competitors even know they're available. Your talent pipeline stops being reactive and starts being predictive.

CANDIDATE MATCH ANALYSIS

⬤ Passive Signal: LinkedIn Activity Spike
SkillsTrajectoryCulture FitLeadershipDomain

Candidate Profile

91%

Match Score

SkillsTrajectoryCulture FitLeadershipDomain

Top Performer

Skills

89%

Trajectory

82%

Culture Fit

95%

INTERVIEW SCORECARD

D. Kim (Eng)

8
9
7
8

M. Patel (Mgr)

4
9
3
7
⚠ Inconsistency

L. Torres (HR)

8
8
8
7

HIGHEST PREDICTIVE SIGNALS → 12-Month Retention

Problem Solving
91%
Culture Add
87%
Communication
79%

Interview Intelligence

Stop Hiring on Instinct. Start Hiring on Evidence.

Most interview processes generate opinions, not data. CRED brings structure and signal to your interview pipeline - tracking evaluation consistency across interviewers, surfacing bias patterns, and identifying which interview signals actually correlate with long-term performance at your organization. Every interview makes your hiring model smarter.

Candidate Pipeline Management

89% of top candidates are lost before an offer is made - not because of the offer, but because of the delay.

The best candidates don't wait. CRED gives your TA team real-time visibility into where every candidate sits in the pipeline, which roles are at risk of stalling, and which candidates are showing signs of disengagement before they drop out.

Source: MRI Network

LIVE PIPELINE BOARD

Sarah K.

Senior PM · Final Interview

91

Marcus L.

Staff Engineer · Offer Pending

87

Engagement signal drop - last response 6 days ago. Passive Signal: LinkedIn Activity Spike Detected.

Priya N.

Data Scientist · Technical Screen

84
Q1

Alex Rivera

Staff Engineer

TOP PERFORMER CONFIRMED

P92

12-month performance

ICP UPDATED

Staff Engineer · Backend Platform

Skills weighting

+ML/AI priority

Source channel

GitHub → OSS first

Interview signal

+System design

"Every great hire makes the next search more precise."

Quality-of-Hire Tracking

Every mis-hire is a data problem disguised as a judgment call.

CRED tracks new hire performance, ramp time, and retention signals from day one - closing the loop between talent acquisition decisions and actual business outcomes. When a new hire reaches the 12-month mark and is performing in the top quartile, CRED automatically updates the Ideal Candidate Profile for that role - so the next search starts smarter than the last one ended. Over time your TA team builds a self-improving model that knows exactly what a great hire looks like for every role, every team, and every manager in your organization.

The Compounding Advantage

Every retention signal CRED learns from sharpens the next prediction. Every hiring outcome trains the sourcing model. Every interview evaluation feeds the quality-of-hire model. Over time your People organization builds a talent intelligence engine that gets measurably better every quarter.

3xWORKFORCEPLANNING ↑ (illustrative)SourcingInterviewPerformanceRetention

Q1–Q2

Baseline Intelligence

Data flows in. CRED begins mapping your workforce signals against market benchmarks.

Q3–Q4

Predictive Patterns Emerge

The model learns your organization's specific risk factors and high-performer DNA.

YEAR 2+

Defensible Talent Moat

Your People org builds an unfair advantage that competitors cannot replicate.

A Note on Data Privacy & Governance

CRED is built for the enterprise. All workforce intelligence is processed within your private instance. Your employee data is never shared, pooled, or used to train models outside your organization. CRED is fully SOC 2 and GDPR compliant, with role-based access controls and audit trails built in from day one. Your legal and privacy team will have everything they need before the first conversation with the board.

SOC 2
GDPR

Your people are your most expensive asset and your greatest competitive advantage.

CRED makes sure you're ahead of both the risks and the opportunities.

1.5x salary

Average cost to replace a mid-level employee

90 days

Average CRED retention alert lead time